Posts Tagged: Home Theater

What is Optical/Digital Audio?

If you have a home theater system and want better sound, take a look at the back of your receiver. If there is a small square input marked either “digital in” or “optical in”, you are in luck. Here’s why.

Optical Audio cables are the equivalent of HDMI cables for video (see the Truth About HDMI Cables), except they only transmit the audio channels. The cables are made up of fiber optics and emit a red glow when the signal is active. You can also read a more technical explanation. You would use one if your receiver does not have an HDMI input/output. The sound is noticeably better than using RCA cables, which are the most common audio connections found in home theater. The format was actually developed by Toshiba and has been used in many high end audio products for years. It is now commonly found in any new HDTV, and most receivers will have them as well.

It’s important to remember here, that just like HDMI cables, there is no point in spending more than $3-5 dollars on one of these cables. You can get them on Amazon, Newegg, for about that price. If you wander into a large corporate electronics store, they will try to up sell you, no doubt about it.

Check to see how your television is hooked up to your receiver. If you are using RCA cables, and you have the option to use the optical line, you will immediately notice a serious upgrade in quality. Make sure you turn your receiver down, as the signal is much stronger and will be louder, as well cleaner when it gets to your speakers.

Audio Optical Cable


A Look Back on 2010

As 2010 draws to a close, Old Port Jingles has much to be thankful for. We made lots of new friends at some of the Portland Buy Local events, got to experience fantastic events in Maine at some of the best venues in Portland, and of course made some jingles for fantastic businesses! We’re all excited to see what 2011 holds, and hopefully you are too. If you’re ready to take the next step to promoting your local Maine business with a radio advertisement or business jingle, we will be here, no matter what the economy does. We’re ready to lay down the tracks, that will create the path to success for your business! Wow, that last line needed some wine to go with it because it was so cheesy. Anyway, Happy New Year!


The Truth About HDMI Cables

This holiday season, many people will be giving or getting new televisions or DVD players. When shopping, one thing that you may find is that salespeople everywhere will attempt to sell you expensive cables to connect the devices. While it’s true that you will most likely need an HDMI cable or two, there are a few things to know, so you don’t get totally ripped off.

Waste of MoneyHDMI transmits a high quality digital signal that contains both your audio and video information. It is capable of transmitting true HD at a higher resolution than analog cables. This means that you will no longer need RCA or VGB cables, and in theory, you should be able to connect all your devices with one cable.

Here’s whats important to know about digital signal. Digital signal does not degrade, so it doesn’t matter which one you buy.  Salespeople at the big box chains will try to convince you otherwise. They are either lying or misinformed.  They will offer gold plated and gas infused cables that can range in the hundreds of dollar range. You will get NOTHING more from buying a more expensive cable. Don’t believe it? Read about it Here, Here and Here.

One of the best places to get an HDMI cord is check out this one, it comes in a plastic bag, and guess what, it works perfectly.

Happy Holidays from Old Port Jingles!


Home Theater Tips

So you’ve bought a brand new HDTV and you’re hooking it up to a new or pre existing sound system in your home. Here a are a couple of things that will help you get the most out of your home audio system.
speaker layout 5.1
Speaker Placement
Try to separate your speakers so that you will be able to hear the left and right channels independently. Ideally, you have a rectangle shaped room, with a couch either on the wall, or in the middle of the room. The problem with most home theaters, is that the sound is only ideal for one person. The larger the room, the better the sound for crowds.

Listen Up
Really take the time to listen to your system once you have placed your speakers in an ideal fashion. Remember that television may sound different from movies, and music. A good way to test out the quality and settings is by listening to a concert DVD that is high quality and mastered in 5.1 or 7.1 surround sound. That way, you will be able to hear each channel, and adjust accordingly.

Don’t Blow It!

Speakers are not optimized when played at maximum levels. If you are hearing signal degradation in any speaker, adjust it’s settings. Take some time and read the manual that comes with your receiver. There’s excellent advice in there that will help you learn all about finding the sweet spot in your room. There’s almost no guaranteed approach to making this work, it can take a lot of trial and error, but in the end, hopefully you love the sound coming out of your home theater.

Remembering these easy steps is just a start, but it will help you on your journey to find the ultimate in home sound design.


Need music for your business? Check out our customizable business jingles. Radio advertising is a great way to sell your products and reach a large audience with one of our custom music productions.

Custom songs can be a great way to celebrate any occasion! From birthdays to family reunions to roasts, music just makes everything better.

Viral marketing can be a great way to get your name out into the public eye.

Do you own a vacation home or rental property? A video is a great way to help fill up all your empty dates! Take a look at our property rental videos.

Let us make the hold music that will keep your clients calm and relaxed while waiting on the phone to speak with you.

Are you a business owner without a jingle? Let us make the song that's just what your company needs. Radio advertising with a business jingle from Old Port Jingles may be just what your next marketing campaign needs.

When you are ready to take your business to the next level, a viral video production can be just what you need. Let Old Port Jingles produce the song that will spread on the internet like wildfire! Start your next viral marketing campagin today.

Have you ever wanted a special song for a birthday, retirement, or graduation? Now you can have a song for any occasion with Old Port Jingles. From serious to comedy to educational let us make your custom song just right for you!